50 Design Terms Explained for Non-Designer


Design is an important element for products and marketing these days. Yet communicating with designer can be a tough business and often we have no idea what they are talking about. If you look at this list of 50 terms and realize that you don't know what they are, you better do some study. Fortunately this article I have found provide an excellent explanation for us non-designer!

Anyway, have fun and take a look at these terms and test yourself a little before you jump to peek at the answers.

01. Typography
02. Body Copy
03. Display Type
04. Hierarchy
05. Kerning
06. Leading
07. Tracking
08. X-Height
09. Ascender
10. Descenders
11. Orphans and Widows
12. Serif Typeface
13. Sans Serif Typeface
14. Script Typeface
15. Slab Serif Typeface
16. Legibility
17. Alignment
18. Pull Quote
19. Palette
20. Monochrome
21. Analogous
22. Complementary
23. Triadic
24. CMYK
25. RGB
26. Pantone (PMS)
27. Warm Colors
28. Cool Colors
29. Color Theory
30. Gradient
31. Opacity
32. Resolution
33. Contrast
34. Saturation
35. Stock Photo
36. Rule Of Thirds
37. Brand
38. Brand Identity
39. Logotype
40. Brandmark
41. Thumbnail Sketch
42. Grid
43. Scale
44. Texture
45. White Space
46. Margins
47. Die Cut
48. Foil Stamping
49. Letterpressing
50. Lorem Ipsum

Original Article Here

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